News, Press - 4th February 2017
Tags:

parkrun announces landmark partnership with Vitality

Jess Ennis-Hill and PSH Vitality launch

We are excited to announce a landmark partnership with Health and Life insurer Vitality, who will become the first presenting partner for parkrun UK.

 

The three-year partnership was officially launched this morning at Sheffield Hallam parkrun by parkrun Founder Paul Sinton-Hewitt and Vitality Ambassador and Olympic gold medallist Jessica Ennis-Hill.

 

Vitality has been an official sponsor of parkrun UK since 2012, and this enhanced partnership will see parkrun in the UK referred to as ‘parkrun with Vitality’ in national communications.

 

Vitality shares parkrun’s commitment to providing access and opportunities for people to improve their health and their increased support will assist us in continuing to lead the way in the provision of community based and volunteer led physical activity. It is a major step towards building the infrastructure parkrun needs to continue growing at the phenomenal rate we are currently experiencing.

 

With the number of people taking part in parkrun expected to double over the next two years, it will help to ensure that our events remain free, simple and accessible for everyone who wants to take part – whether that be running, walking or volunteering.

 

parkrun Chief Executive Nick Pearson said: “Our vision is to create a healthier and happier planet by empowering local communities to provide free physical activity, and it’s important for us to partner with an organisation that shares that commitment. This partnership will support the continued growth of new parkrun events and the expansion of junior parkrun, and we look forward to working with Vitality to bring more people into active lifestyles.”

 

Vitality Ambassador Jessica Ennis-Hill said: “I really enjoyed taking part in my first parkrun at my local park. Initiatives such as parkrun are so important because they encourage everyone, no matter how fit or experienced they are, to get outside and be active in a fun environment.”

Share this with friends:

Join the discussion:

park_run_image_900x416_fw__002_

The importance of magnesium

Are you a Radio 2 listener? If you are, and you were listening in this morning, you may have heard Dr Michael Mosley discussing the importance of magnesium.    Dr Mosley explored the rising trend of magnesium and how he used it to treat his own insomnia. Dr Mosley also highlighted research that suggests magnesium supplementation…

ARUK

Don’t panic! There’s still time to complete Running Down Dementia 

You still have a few weeks left to clock up the miles and boost your fundraising total for Running Down Dementia.   This year’s Alzheimer’s Research UK virtual running challenge officially ends on 31 October, so if you’ve not yet reached the 100k target or if you’re keen to increase your total mileage and move…