Since launching less than a year ago, more than 6,000 different parkrunners have chosen to purchase their t-shirts and tights, base layers and hoodies from CONTRA, helping to raise in excess of £60,000 for parkrun!
parkrun Founder Paul Sinton-Hewitt launched the CONTRA sports clothing brand back in September 2018 to provide running kit that is ethically produced, in European factories, in sizes that fit everyone.
Nine months on we caught up with Paul to find out how it’s been going:
“We’re delighted with the response so far. Although launching CONTRA was two years worth of work and planning, even once we had everything live it was still very much an unknown, an experiment.
History suggests it isn’t possible to create and sustain a clothing brand with the values we’re passionate about. To our knowledge, it’s never been done before.
But it’s been an incredible start. 6,000 parkrunners have made a purchase, generating a really significant contribution for parkrun. The feedback has been tremendous.
Folks are telling us they love the quality of the kit and that for the first time larger participants are able to find something that fits them well.
We’re really excited for the next few months. We’ve got some exciting new products coming in, including shorts, a half-zip top, socks and hats.”
Buying CONTRA kit is one way you can directly support parkrun. The amount raised so far is significant, and will be used to help keep parkrun free, for everyone, forever. Thank you for your support ❤️
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